Magazine Cover Project
Description: Create a magazine cover that showcases a self-portrait and articles that tell about yourself.
Process: I wanted to create a cover that would reflect my goals for the near future and my motivation for the things I’m doing. Success magazine is real, and is all about becoming who and what you want to be. I looked at several of their covers and used them to guide my design decisions. The image shown here is MUCH brighter, especially the purples, than the printed copy! This is caused by compression in WordPress, and differing RGB specifications.
2. Next, I created a shape map, with the colors I intended to use for the text.
3. I played with the title and photo in InDesign to help me decide if I wanted the title in front of or behind the photo.
4. Next, I started working on removing the background from the photo. I have done this several times before, so I wasn’t too worried about it. Photoshop had changed! Either that, or I forgot a lot. The photo I wanted to use is from a photo shoot my husband and I had done in a studio just before Christmas. I had a CD of “Hi-Res” images. When I downloaded the photos, I was horrified to see that they were only 72 ppi! There was one set that was 300, so I used one of those. As I was working, I realized that the image had already been cut out of green screen by the studio’s software, and badly. By then, I only had a couple of hours to do the project, so I did the best I could, but it was pretty choppy. For the final, I used one of the 72 ppi shots, opened it in Photoshop and saved it at 300 ppi. It gave me enough detail to do a better job with the “select and mask” process, and seems to be okay quality.
5. In InDesign, I started with the title, and tag line. By adjusting the font size, kerning, and width of individual letters, I was able to make it fit just right, while approximating the look of the actual magazine. I inserted my Photoshop image file, and adjusted the size and position. I added a drop shadow in purple to help add depth and a little color to the layout.
6. The barcode is placed the way Success magazine always does it, on the far lower-left corner. The date is Sept. 2018, because by then I should have graduated and launched my new career. Success doesn’t post issue numbers, but I added it to comply with instructions.
7. The title font, and one sub-headline are in Baskerville MT Pro Semi-Bold, and Semi-Bold Italic. All the other text is from the Neue Hass Grotesk Display Pro family. I think I used each version somewhere. I used the eyedropper to match the purple text to the color in my blouse. I added drop shadows to some of the text to add dimension, and especially to help the white text show up on the skin.
8. I adjusted the arrangement of the headlines several times, using kerning, font size, and leading adjustments to get it right. In some places, I placed text in separate text boxes to enable me to place it exactly where I wanted it.
9. The banner headline at the very top is on a green background. The color was derived from the paletton.com color picker.
10. The stories my headlines represent are all about the reasons I went back to school. When my children grew up, I wanted to have a career, so I started working to reinvent myself. Persistence plays an important role in these changes.
The headline “Kristine Hill the Grandmother who is rocking web design” is about me and other grandparents who are daring to plunge into a world dominated by younger, cooler people. My grandson’s will think I’m awesome when they’re a little older!
The top headline is also about changing. I have three websites all dedicated to overcoming, and transforming health. The prospect of competing with younger, healthier people motivates me to improve my own health.
One of my dreams for my career is to help small businesses use low-cost promotion techniques such as social media, and other online resources to establish their brand and become profitable.
Critique Process: I met with my daughter Shannon Sanderson via Hangouts for a critique. She has taken Comm 130, and did a similar project a few years ago. Shannon helped me adjust the text placement and leading, and do some fine adjustments with the title. At her suggestion, I moved the left headline down so it didn’t line up with my glasses in the photo, and so the black text fit into the notch between should and hair. I moved the Reinventing headline up to sit over my hair, somewhat echoing the hair line and framing the face.
I critiqued Audrey Finlayson Spjut and Erin Smith on the Facebook Group. Brother Stucki’s critique was very helpful. He noticed the bad clipping job on the photo right off and suggested I fix it. He also pointed out some margin and bleed problems which I had overlooked. Watching his critique of several other helped me learn a lot about expectations, and good design in general.
Message: Even grandma’s can learn new, useful skills and accomplish hard goals.
Audience: Success magazine readers (Achievers, according to the tag line!), and people who are thinking about doing something different with their lives.
Top thing I learned: How to use different versions of the same fonts, color, size, leading, and kerning to add empahsis, hierarchy, focus. Also, I learned the latest technique for “Select and Mask” for Photoshop CC.
Color Scheme and names: Triadic//Purple, Green and Gold (in the photo).
Fonts: Title and copy – Baskerville MT Pro Semi-Bold, and Semi-Bold Italic; Old-Style
All other copy – Neue Hass Grotesk Display Pro Roman, Italic, Med, Med-Italic, Bold, and Black; Sans Serif
Unedited Images Used in the Project:
Image Source: I own the copyright to this image. Here is a link to the image: https://drive.google.com/open?id=0B-BrSNXQdp7zZG5uUldwTXhnbjA